Learn how to make a GIF and increase your audience

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It is quite true that the gif has completely dominated the internet, all social media are already used on a large scale, and people and ordinary users have already approved the new tools. It really is worth knowing better the power of this novelty. 

In the past it was very difficult to create a gif, it was necessary to use programs like ”photoshop”, however nowadays everything is automated, and there are social media or even applications that carry out this task in a super quiet way. Even novice users achieve this feat.

In this article we will learn quickly and easily to create a gif super interactive and much more attractive, to use with your friends in your conversations, or even professionally when it comes to retaining your customers. Gifs are definitely here to stay and make our lives easier.

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Image: (Google) Gif

Definition of GIF

The word "Gif" has English origin "Graphics interchange Format", or simply, "format for graphics interchange", this would be the literal translation into Portuguese, it would be an image format in the same way as formats like png and jpg. In this way, the files generated by the Gifs are light and very practical to use.

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Many users think that Gif files are video files, but they are not, they are just the junction of many images, most of the time with low resolution, which are displayed in sequence, this movement gives us the impression that everything is moving .

Although the Gif has only been popularized today, it is already a relatively old technology. Since 1987, when internet connections appeared, Gif files already existed, but they were more limited by the fact that the internet was still very slow, it was much more difficult to use.

Advantages of using GIFS

Nowadays, when we open our Facebook or even a WhatsApp conversation, without a doubt, we will find many Gifs, memes, kittens, video clips, or even movie clips, this is a common behavior of users of digital platforms, or even social media.

However, we do not find animated Gifs only in the cases mentioned above, it is possible to find this type of content at various times, including in marketing strategies, to build customer loyalty or even make direct sales. Gif is certainly an indispensable tool today for users who want to increase their sales.

One of the main features of Gififs is that they bring the brand closer to its target audience, and often significantly increases the interest of users who access their blogs, websites, or even social media, the proper use of Gifs retains the attention and the time that users spend on digital media.

how to create a gif

For the user to be able to create an animated GIF it is necessary to have a basic knowledge, but rest assured, the vast majority of beginner users can successfully accomplish this task, there are basically two ways to create Gifs today; the first would be with photos and the second through videos.

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To create animated Gifs in the WhatsApp application, and send them as a message to your friends, or even to your customers, it's very quick and easy, you can use videos that are already stored on your mobile device and make your creations of up to 6 seconds, the only difference is that when you save it, you choose to save it as a gif.

It is worth remembering that this option is only available for the newest version of the WhatsApp application, if you are not sure that your version of the application is the newest, just enter your accredited virtual store and type in the search the word "whatsapp", then the application appears on your screen, if the green update icon appears, just click update.

Main advantages

  • The first great advantage of using Gif files is the speed and fluidity in which conversations can take place, in addition to the fact that the whole process is very dynamic and fun.
  •  The second great advantage of carrying out conversations through Gifs is to make conversations more pleasant and put feelings in texts that are usually very cold, in addition to building customer loyalty.
  •  Another important advantage is the optimization of time, as it is often faster to send a GIF than to type a huge text, in addition to the GIF being more accepted and much more friendly to customers than simply empty texts.

Tools to Create Gif

There are today on the internet, a very varied range of tools to create a Gif; the first one is "GIF Me" which is nothing more than a Google Chrome browser extension, just search and install, it's super easy to create your animations, another interesting tool is "MGFLIP" which is a completely online service.

The biggest advantage of this tool is that you don't need to install anything, just enter the platform and create your animations. The platform offers options to create Gifs in MP4, ogg, jpg, png formats, among others. Another interesting tool is ”Giphy”, many people understand this tool as a social network for creating Instagram Stories exclusively.

Now for users who want to create a Gif by taking videos from YouTube, surely the best option is "Make a GIF", and to finish, another great option is "GIF Maker". create your animated videos. For more information visit our apps category. Good luck!

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